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On my way to San Jose


Wednesday, April 9, 2008


Posted by Courtney E. Howard

Face-to-face interaction is invaluable in virtually any industry, but building strong relationships is particularly important in the mil-aero market. Privacy, discretion, and trust are part and parcel of many industry dealings -- in which the who, what, when, why, and how of many contract wins must be kept under lock and key for a time.

With a recession looming and belts being tightened in anticipation of a continued economic downturn, business travel is likely to decrease significantly for a majority of businesses and organizations. Travel budgets are among the first to be cut, in my experience, so I labor over where to spend my travel time (and money) and how best to spend my time at an event. (I have also opted to visit local technology companies, military bases, and more, as I mentioned in a previous blog entry.
Thank you to all who wrote me and extended invitations.)

I have not hit the road since The Military & Aerospace Electronics Forum (http://mtc08.events.pennnet.com/fl/index.cfm)
in San Diego last month; but, I am happy to report, I will be in San Jose next week at the Embedded Systems Conference. I will be making the most of my time, covering the conferences and expo, and maybe a tear-down or two (they are disassembling a Russian space suit!). If you will be attending ESC, stop by the Military & Aerospace Electronics booth #3041; and, if in that booth you see a redhead who resembles the caricature in the upper right-hand corner of this page, be certain to say hi!

If you will not be at the event, stay tuned! Military & Aerospace Electronics? editors will soon launch a Community Web page
at http://www.milaero.com? an online forum of sorts in which everyone in the industry can connect and share their ideas, opinions, innovations, experiences, and more.

See you soon!

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Welcome to the lighter side of Military & Aerospace Electronics. This is where our staff recount tales of the strange, the weird, and the otherwise offbeat. We could put news here, but we have the rest of our Website for that. Enjoy our scribblings, and feel free to add your own opinions. You might also get to know us in the process. Proceed at your own risk.

John Keller for MAE
John Keller is editor-in-chief of Military & Aerospace Electronics magazine, which provides extensive coverage and analysis of enabling electronic and optoelectronic technologies in military, space, and commercial aviation applications. A member of the Military & Aerospace Electronics staff since the magazine's founding in 1989, Mr. Keller took over as chief editor in 1995.


Courtney Howard for MAE Courtney E. Howard is senior editor of Military & Aerospace Electronics magazine. She is responsible for writing news stories and feature articles for the print publication, as well as composing daily news for the magazine's Website and assembling the weekly electronic newsletter. Her features have appeared in such high-tech trade publications as Military & Aerospace Electronics, Computer Graphics World, Electronic Publishing, Small Times, and The Audio Amateur.


John McHale for MAE John McHale is executive editor of Military & Aerospace Electronics magazine, where he has been covering the defense Industry for more than dozen years. During that time he also led PennWell's launches of magazines and shows on homeland security and a defense publication and website in Europe. Mr. McHale has served as chairman of the Military & Aerospace Electronics Forum and its Advisory Council since 2004. He lives in Boston with his golf clubs.

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